lube
This is great advertising. Not only does the USA suck at the Olympics, we suck at advertising. These two ads, for lube, are winning awards in Europe. In this country, people are praying for the people who made these. I need to move.

This one for KY. “No box is too small for KY.” Brilliant.

This one is for a French lube called Manix. Sweet. Subtle. Brilliant.
[via boingboing.]

Heh, haven’t seen that first ad but it’s great. LOL.
As I understand it, the J&J ad isn’t actually sanctioned by the company. It’s still brilliant, though.
1st ad = funny
2nd ad - i don’t get it….i’m missing something
Those iron moorings are aligned right across at even intervals. Where the girl is sitting, no mooring is visible. It is subtle, but clear that she is not sitting on top of it. It is basically inside her… and it’s big.