amazing TMNT guerilla marketing
Brazillian agency Ginga Interactive created this full-building projection of the Teenage Mutant Ninja Turtles (Tartarugas Ninja) in action to promote the release of the movie. I have heard the movie is shit, but this advertising is fantastic.
[via josh spear.]
My son, 21, dragged me to this movie and, while the animation is pretty amazing, the screenwriter worked way too hard to invent a new twist on bad vs. good; the TMNT’s ability to resolve matters lacked any believability; and indeed the recommendation is: skip it. Not that I have any credibility whatsoever in these matters. But I’m quoting my son.